Category Archive: Advertising
Somebunny Skateboarding
It started out as a quick and simple operation; Buy a page out of a magazine with a rabbit riding a skateboard, wait for it to arrive in the mail, then scan it and post it. Then, have a discussion with the wife about the basement full of nominally skateboard related materials slowly expanding to fill the available volume. What will become of it after I shuffle off this mortal coil? How will my loved ones know what belongs in landfill as opposed to what might be sold for a modest fee to chip away at a lifetime’s debt? Whatever you do, don’t decide to do any last minute research before you write it up… Nesquik Bunny, or (Quik Bunny, depending on the year) has a character glass, web and video games, print ads and computer themes, but no PVC character. This is most likely, the definitive Nesquik “Quicky” the bunny on a skateboard post. The Nesquik bunny is also an advocate for DIY concrete as well! UPDATE: Found an Italian animated commercial with the Nesquik rabbit riding a skateboard.
Kickers Skateboard Team Sticker
Kickers looks like it was the 70’s equivalent of Sketchers, only slightly more hip. May not be anthropologically qualified to make that statement, so I depend on UK readers to chip in here. Although that is Rod Stewart in heyday, who was much cooler than Kim Kardashian, Tori Spelling, Britney Spears and even Wayne Gretzky. It’s unclear whether the Kickers shoe brand ever had an actual skateboard team considering the lack of functionality in those high heeled shoes that look more at home on Slade or Rod Stewart than they do on anyone riding a skateboard. They did have a sticker though.
Tony Hawk Advertising Buffet
Here’s a trio of advertisements featuring Tony Hawk that range in date from 1999 to 2005. All of them are for non-skateboarding products and were taken from assorted comic books. Take what you want, but eat what you take.
Eurosport
Empty, anxiety, surprise, encouragement. All of these emotions can be found in these Eurosport station identity spots from 2011. You can watch just the skateboarding bit, but if you have a bit of time to kill you might enjoy some of the overly enthusiastic, awkward english voiceovers featured in the behind the scenes clip. It’s almost like watching an english language release of a Japanese cartoon, except filled with marketing talk. – Thanks to Matthijs for the tip.
The lean, quick, responsive Midget.
It’s been 7 years since I posted the last MG auto advert from 1977. In 1978 it seemed like they couldn’t get enough of the high jump over a car concept. At least part of the photo shoot for this ad took place in the crazy mogul field at Carlsbad skatepark shown on the right.
Dress Sweatpants and Car Insurance
Random web advertising with skateboards. On the left, Betabrand offers dress pants made out of sweatpants-like material, perfect for toting your longboard. On the Right, Metromile offers car insurance by the mile and rad dudes by the dozen. Neither of these skateboard riding (or at least carrying) consumers appear to be part of a larger branding campaign.
Targeted for X-Mas
Retailers are sending out Christmas mailings already. Target has a few skateboard related images in their catalog; A giant skateboard prop for Shaun White’s clothing line, and a posed photo of a little kid who looks like he just released a tail grab. he’s getting some awesome footage of his knees. I want that giant skateboard. I do not want the chest harness. I a also not looking forward to a GoProbe, with or without harness.
Prepare yourself for an Evinrude
If you like skateboarding, then you just might be ready for an Evinrude boat motor, later on in life, when you grow up. You know Evinrude owners are born, not made. Right? It’s not like a choice. When you get to college, it’s OK if you experiment a little. Nobody is going to judge you if you try riding a Razor scooter. If you’re worried, just keep it on the DL. 1989 advertisement for Evinrude motors, complete with Gonz skateboard after the jump.
Hobby King Helicopter
Hobby King wants to sell you a Quanum Nova RC helicopter so you can shoot skate videos and other Extreme™! footage. They’ve got a demo video, but curiously, the skate footage appears to be mostly stable shots with little tracking. – Thanks to Rich for the tip.
Moms Demand Action
Moms Demand Action is not really upset that you can;t bring a skateboard into Krogers, they’re upset that Krogers has a pro open carry stance. This is just one of several ads featuring a gun toting shopper standing next to someone doing something that Krogers won’t allow. You can sign the petition here. – Via John Grigley on Facebook











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