I thought Gashapon was the brand name but it turns out that’s what the Japanese call those little vending machines that you can buy miniature toys from. More or less in the style of what we’d call gumball machines in the US. This is the Little Boarder set, and like the advert says, Anything goes, little boarder! Indeed, these are just tiny skateboard figures attached to mostly unrelated food items.
They cost 300JPY or about $190 USD. You can take your chances with gashapon, or you can buy the complete set for upwards of $20 online. These things are about 1.5x as tall as a quarter. Its’s unclear whether or not they roll.

Clockwise from top left: Chocolate Boarder, Senebei (rice cracker) Boarder, Gyukatsu Boarder, Gum Boarder, and Wafer Boarder.








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