Esurance has a commercial out for pay-by-the-mile insurance, this one specifically tailored to Portland customers, though I’m sure there are other cities too. Not only is there some longboard action in the commercial, there’s a bit of wackyboard footage in it too. Then there’s truBrain, an energy drink the is also supposed to boot your brain. “The world’ first nootropic drink.” I don’t know what the means,I guess I need some truBrain. They’re using skateboarding imagery in social media marketing and on their web site.
– Thanks to Betsy Gordon for the truBrain tip.
The competition was fierce in the Austin X-Games with multiple corporations battling for mind share in the critical 16-25 year old male consumer category. Some mind blowing social media tricks were unveiled in marketplace competition for the first time. Crowds cheered as skillful, death defying advertising strategies were executed at will. And there was some skateboarding too. Monster Energy wants you to know how well their guys placed in the . Pierre Luc Gagnon and Curren Caples scored a gold while Tom Scharr got a bronze. They sent photos too, in case you don’t believe them. That’s right, we’re not afraid to toe the corporate line.
UPDATE: Adding pics as they send them, Nyjah Houston, etc…
BuckyLasek appears on a window screen advertisement for Rockstar energy drink on at a local 7-11. Party like a rockstar Bucky!
I’m not one to encourage pushishing corporate sugar water on anyone but this video has some good footage. The best part is they had to hire extras to pretend to be mostly convincing office workers, at least until you get to the 2:00 minute mark. Photos here, and here, video after the jump. Hello Chicago!
Artist Gerry Judah and Rune Glifberg collaborated on some skateable sculpture as part of an event tied in with… Formula One racing? I thought I heards that somewhere in one of the videos, but I’m not seeing it in any of the articles. So this event has already passed, and there are some videos, part of a 5 part series, but I can only spot 3. It looks pretty cool, although it’s pretty much just a halfpipe that looks like it was squashed and stretched a little. Still, as far as skateable “art” goes, Gerry should be tutoring those guys at Red Bull. The post title? The project was part of something called Burn Yard, a marketing event/effort by Coca Cola’s Burn energy drink.
– Thanks to Boy Ipoh for the tip.
You have to really, REALLY like your sponsor to get a tattoo this big of a brand mark. I just hope for Rob Dyrdek’s sake that Monster Energy is never sold to another entity that decided to let his contract lapse. For insurance sake, maybe Rob should take up this offer to talk about some Patent Pending technology. Follow that link to an auction for a guy trying to sell his phone number to Rob Dyrdek in exchange for a sales pitch. Patent Drama?
UP FOR BIDS IS MY PHONE NUMBER, FOR ROB DYRDEK ONLY. IF YOURE NOT ROD DYRDEK, YOU CAN CALL ME BUT IT’S GONNA COST YOU $1000….SO IM COOL WITH THAT. BUT ID MUCH RATHER JUST TALK TO ROB. SO ROB, I CAME UP WITH THIS IDEA A FEW YEARS AGO, THAT I THINK WILL HAVE A HUGE, POSITIVE IMPACT ON THE SKATEBOARD INDUSTRY! IT’S NOT SOME STUPID GIMMICK, NO RETARDED, SWERVY BOARD OR SPACE SHIP BOARD OR ANY OF THAT CRAP. IT I JUST RECENTLY RECEIVED “PENDING PATENT” STATUS ON IT, SO IM READY TO GET THE BALL ROLLIN AND I THINK YOU MIGHT SEE SOME REAL VALUE IN IT. I WOULDNT WASTE YOUR TIME….I KNOW YOUR BUSY HOLDIN’ DOWN CALI! I JUST NEED 5 MINS. IF YOU DONT LIKE THE IDEA, I’LL REFUND YOUR MONEY AND YOU CAN GO BACK TO “BOSS HOGGIN” OVER THERE AT THE FACTORY.
Rob, as your accountant in absentia, I advise you to take this meeting in case you need money for laser tattoo removal. I suppose it could always be done with temporary inks. Watch the video after the jump if you have a low threshold for entertainment.
– Thanks to Kim and Cary for the tips. Although I think Kim is press agent.