Izod Lacoste

This is an Artprint and Lacoste collaboration, Paris Vogue reports it’s a €250 ($334) complete skateboard, which includes the little Izod alligator. Supposed to be available at Colette in Paris, but doesn’t show up in the store at this point. Really, none of this surprises me at this point. Ironically, in the 80’s frat boys were often sporting Izod polo shirts as they harassed campus skate punks. Nowadays they have fratboards. The rubber mat grip tape looks kind of cool.

– Thanks to Pep for the tip.