The real burn is that this short movie is just an extrapolated version of a dandruff commercial circa 2001 or so. I thoght I posted it already but I don’t think I have. Basically, it’s a skateboarder with a flaming head raging through the streets. Pretty much the same thing, though years earlier and not as well shot or polished in post production. I’ll have to dig through my tapes when I get home and put it up. Once the visual effects turn on, all reality is thrown out the window, so even on some of the more believable sequences it’s impossible to tell what is real. What’s it for? A new product from Coca Cola called Burn Energy Drink. According to Creative Review:

“The crux of our approach was to involve pre-existing communities in the creation and distribution of the key campaign assets

Those sequences that are real and establishing shots were filmed in Mexico City. Watch it after the jump.

[Source: Nerdcore]
– Thanks to MC for the tip.

I’ve been staying at a ranch out in the middle of nowhere, Montana. One of the staff heard me mention wanting to travel into Missoula to check out the skatepark. Turns out I could cut my drive time down from one hour to 15 minutes. The little town of St Ignatius, population 811, has a skatepark. St Ignatius is near the Flathead Indian Reservation, and in fact Native Americans made up approximately 40% of the population in the last census. St Ignatius received a Tony Hawk Foundation grant in 2006. That grant helped fund phase 1 of the park. Phase 2 of the park was completed by Dreamland on July 8th.

Ray Stevens II of The Faction, Los Olvidados, Drunk Injuns, Odd Man Out, and Clay Wheels fame has a new band called RS2 SOLID SOUND. They have recently completed the soundtrack to the movie SUPERCHARGED: The life and times of Tim Brauch. One of the stops on their Northwest tour is the movie premiere in Missoula, Montana on the 30th of July. Coincidence would have it that I’m sitting in the Montana night air (sweating)as I’m typing this. I’ve been staying an hour north of Missoula for the past week, and will be leaving two days before then. I will be back in time for the Portland show (with Stinkbug) at PLAN B in Portland on Thursday the 29th. That’s just rock and roll in Portland, there will be no showing of Supercharged at that time. I’m not sure if Supercharged is the project formerly known as Beans or not. Portland flyer after the jump.

I want to start off this month by addressing something that’s been on my mind for some time, and it might piss some people off, but it needs to be said. I want to look at two of the “older generation” skateboard magazines, Concrete Wave and Juice. I’ve been getting both for years and years, and boasted for a long time that I had every issue of Concrete Wave ever printed, (including when it used to be called International Longboarder). But the product has gotten so stale that I stopped getting it about 6 months ago, and really haven’t missed it at all.

The skateboarding bandit has struck again. I’m going to declare it now. He’s a modern day folk hero. Clyde (his board is Bonnie). Just like Jessie James, I hear he’s cheating on Sandra Bullock. No new photo though, so we’re still at sqaure one as far as identifying his skateboard company of choice. The LA Times credits this phototo the FBI, but shouldn’t it really go t the bank or the company that manufactures the security camera. And seriously, it’s 2010. Is this the highest resolution security camera technology we have?

– Thanks to Tito for the tip.

No matter what your personal feelings towards taking this seriously, you have to admit it’s a genius dork session. I especially like the stand up paddler. They did so well on some of these simulations, but totally blew it with the choice of soundtrack. Flame on.

– Thanks to Darryl and Ben Reese for the tip

The bored gal from Dee Dee’s Vintage is back with another skate shirt, this one from the 80’s. She’s a concrete killer, and the board says “Dare Me.”