Category Archive: Advertising

Shortest product lifecycle ever!

This is a detail from an advert for the Sony Xperia Ion phone. It’s from the August 2012 edition of Wired Magazine, but the URL is already bad and there doesn’t appear to be an Ion in the Xperia lineup anymore. Shortest product lifecycle ever!

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I don’t know, can we?

Closeup of a Mountain Dew ad circa 2001. Essentially a retread of the Nike’s “What if we treated all athletes…” campaign from 1997. Good idea, but still clumsy. “We can dream, can’t we?” No we can’t, because there is no “we” that you are implying. i’m not buying it for a second, (now third) pun. Slightly larger after the jump. I need the $16 it would cost, so it’s courtesy of photoshop.

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Bee Radical

Vodaphone bus stop advert with bees on a mini ramp was spotted while site seeing in the UK, by a Yank no less. UK readers, where’s the love? – Thanks to Adam Wallingford for the pics.

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How do active women stay active?

No, it’s not an ad for safety equipment. It’s Don Draper’s worst nightmare, Stayfree Maxi-pads tackles the skateboard set. What a break for this young stuntwoman. The skateboard says 70’s but the fashions are looking a little early 80’s. The seller of this item probably could have gotten a lot more for if they had instead listed the Farah Fawcett Shampoo advert that was on the back. Since Farrah’s Faberge shampoo was launched in 1978, this advert couldn’t have been much later than that.

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College

American Council on Education and the Lumina Foundation got together to start an ad campaign to get kids prepped for college via something called KnowHow2Go. Enter “Chelsea” who knows “Learning how to kickflip takes hard work. So does getting into college.” Looks like a recipe for lameness, except Chelsea has skills. and is legit. Nice job Chelsea. – Thanks to Billy Duong for the tip.

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Kramer Floyd Rose Sustainer Guitar

This is an ad for a Kramer Floyd Rose Sustainer Guitar that ran in a 1989 issue of an unnamed music magazine. I only know this because I have poor impulse control. This guy is at the height of 80’s fashion, ho-ho street plant and neon yellow shirt with the sleeves and sides cut off. Totally bitchin. Thanks for nothing Kvon!

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Any little bumps?

The folks (volks) at Made for Skate recently had a display in The Skateboard Museum called Metal Battle in celebration of a Nike SB collab styled after the oldest school Roller Derby skateboards. Dig the inserts on these. The design for the show flyer was lifted from this poster, which was also on display. It’s a vintage 60’s silkscreened poster advertisement for a body shop. I’d place it at 1965-66 if I had to guess. So why was the the show called the Metal Battle? To celebrate they brought out some vintage steel wheeled death traps and had a session. Video after the jump.

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Mountain Dew Rush

We live in a world so extreme that, err… uh, different commercials for different.. planets I guess. It’s been a while since we’ve visited the car-as-skateboard theme, nay, archetype. Nope? Too soon. OK. – Thanks to… I can’t remember. I ‘ve been out of the loop for a while. Hit me up and I’ll add it.

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Friday T&A on S&A: Céline

Céline is French company that makes handbags, pants that look like they came from a 70’s time capsule and other accessories. Nothing says ‘fashion” like an androgynous topless girl and a skateboard. At least she’s healthier than the last model. We are the goon squad and we’re coming to town. Beep Beep! [Source: Fashion Gone Rogue and Piecesofme.]

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Insurance is for schmucks

“There are times when you need car insurance.” And then there are times when you need to get some new blood in your marketing department, Clal Insurance in Israel does. – Thanks to Seth Levy for the tip.

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  • Deborah: Feel free to reach out i can share info about my grandpa Cecil Schertz. And yes Aaron created the Native logo for him...
  • Eddie: Found this in 2026, so I recently acquired this gonz first model board through an uncle that got it at a thrift. I knew it was old but needed the verification and this article helped me out a lot. Kne...
  • Ashley Harris: I'd like a free catalog please...
  • Szin napalm: My girl has one of these and I put some monster truck style offrad wheels on it the thing is beast. I'm trying to get her to put longboard trucks on it like these reverse style 😀 I got...
  • Matt Be: Those were great starter boards. So many kids got one after graduating from the plastic banana boards. After wearing out the Executioner, it was time for a "Pro" board....
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  • iDL: Silverstar was a subsidiary of Nicotine Wheels/East Coat Urethane. Originally Ricky Oyola set up Illuminati as a subsidiary of Zoo York but had to close the company due to an existing copyright on ...
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  • Muppy: 2026 and I’m looking at one in my new band prac room right now. Cheers for this info guys!...
  • J.C.Hoogendijk: was my first deck 40 years ago...
  • Lee: Like Jason already said, the Conquering Warrior was a real complete and it was also my first proper skateboard (I don't consider it my first proper pro board). It was sold in sporting goods stores in ...
  • Ciaran gallagher: Friend me on Facebook Ciaran Gallagher Long Beach I will give you more info. Just seen message...
  • wes: I have a few of these....
  • Kilwag: Well this is funny. I while digging through my basement getting ready for a skate swap, I discovered I already had this game, buried in sea of plastic tubs filled with skate toy ephemera....
  • SEAN GOFF: Thats amazing...
  • Sandokanpedro: Salve ,anche io posseggo le due versioni.... imbullonati e l'altro perni fusi di Il primo nero con adesivo ed era accessoriato con ruote long ,recuperate le sue originali adesso è completo. L'altro...
  • Kilwag: Sorry, it's not our video. looks like it has been removed....
  • Dan: I realize this is a couple years old now, but I really wanna watch this video again. Any chance you can make the YouTube video public again and share the joy?...
  • Seth: These are dope af....
  • Ken: This is a great write up about Surf MC’s. Totally terrible. Wow. I don’t remember them in the 80s, but I grabbed the Surf or Die 12” single from Goodwill the other day. I may file a law suit aga...
  • Maria: This was my Dads company!!! He started it in our garage in Del Mar. I was 14 at the time. Thought I was the shit when we’d go to the competitions!...
  • Harry Rivenburgh: I have one. Contact me if you're still interested...
  • Steve: The top of the range Skuda La did get a review in Skateboarder Mag back in the day...
  • Rick Akiyama: They don't mention that they made 2 sizes of the variflex connection skateboard trucks. One is a¹ 5" hangar with an 8" axle and the other is a wider 6" hanger with an 9" axle I own both sizes...
  • Jan Haviney: I have a Bahne Banshee skateboard that I have had since the early 2000s. It's brand new, never used, still wrapped in cellophane and has the tags on it. I'd like to sell it... don't know it's worth o...
  • Marlee: Can it be taken apart...
  • Oscar: Hey! Amazing ilustrations, thanks so much I was have skate blue color with stamp in they Center of table of STP (lubricant), have a Big wheel 3" inch Continental. What model was? For You time a...
  • Seth: This is dope af. The crest/coat of arms really elevates the whole affair. 🧐...
  • Some Bullshit AI Spam: I totally get the regret of selling something you’ve had for a while, especially when it's a piece of skateboard history. The unique packaging of the Sidewinder Wheels must’ve been a hit—it's am...
  • Warren D Robinson: I had the black board (above) when I lived in Germany in 1978....
  • Michael Harris: I used to skate the slopes of Heathcote High school and saw the movie which I was in !...
  • Ivan Higgs: I have an original Ultra Flex board. It is 100% complete and still in great shape. We bought our house 8 years ago, and i found it when we were cleaning underneath the stairs. There was a hidden area...
  • Kilwag: Holy cow, amazing collection. Are those all yours?...
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    Category Archive: Advertising