Target Welcomes Curren Caples

I didn’t know Target had a skate team besides the Flying Tomato. They made a promo video welcoming Curren to the team with a clever moment where Curren sticks an employee name tag on a red shirt as he’s walking in. It also has the typical Rorschach test response elicited from any skateboarder who’s ever seen a Target store in the form of skate footage on those big red concrete balls that sit out front. So I guess that’s their way of letting us know those spots are not a bust? Probably not. I don’t think Curren Caples is a household name yet, so it’s unlikely we’ll see this air on television. Why are they welcoming Curren Caples to Target? Are the looking to replace the Shaun White clothing line at Target?