The magazine Fast Company is all up in Shaun White’s business. Sure, Tony Hawk was in Success magazine, but leave it to Shaun to appear in a “hipper” business publication like Fast Company. I happend to catch an episode of MTV’s Run’s House where they were trying to figure out in a very contrived way how to make one of Run’s kid’s feel better about being heckled for skating. Run had a contrived inspiration to have Tony Hawk come and visit, but one of his sons had a contrived idea that it had to be someone cooler, like Ryan Sheckler. He might have said fresher or even younger, I can’t remember. Anyway, what a coincidence, Sheckler just happened to have a show on MTV at the time. Poor Tony. First he suffers form age discrimination on MTV, then his Mad Dog pajamas catch on fire. With a name like “Mad Dog,” you’d figure they would be Tony Alva pjs. I think my nephew might actually have a pair of these. [Source: Boardistan]

Ars Technica reports that the developer of the THPS series of video games has decided to bail on the franchise, even though it was the their main source of bread and butter for a long time. Strange, considering Tony seemed so stoked on the next version. Must have been sales talk. I wonder how he’s taking the breakup. Is thi s the beginning of the end? Will he be back to parking lot demos in spandex at Six Flags? I doubt it. Does anyone remember the old Thrasher video game Skate and Destroy? It was pretty fun, but apparently never really took off. – Thanks to Steve B for the tip.

Tony Hawk talks computers, games, charity and skateboarding on the tech news site cnet. Sounds like he’s champing at the the bit to make re-conquer some of the territory THPS lost to EA’s Skate. – Thanks to Seth for the tip.

Tony Hawk makes an appearance in this commercial for Guitar Hero World Tour. It has been suggested that this should be embarrassing for him, let’s see if we can dissect that theory. It could be embarrassing because Rock Band is obviously the better fake musical instrument game. Or maybe because Tony is the only sports celebrity in the commercial who has to drag along the trappings of the sport that made him famous. You don’t see Kobe with a basketball, Michael Phelps in speedo, or that other dude with whatever makes him famous, but for some reason Tony appears on a skateboard and in helmet, no less. It could be embarrassing because of the homoerotic implementations of four dudes dancing around together in their underwear. I’m sure he’s embarassed all the way to the bank though… Watch the commercial after the jump. – Thanks to… crud, can’t find the email, but thanks.

You’d be amazed what some companies will send you if you just ask them. For example, the recently released Tony Hawk Gummies, a teen multiple vitamin and mineral supplement. Whether he’s busy shredding the halfpipe, working on his latest video game, touring the country with his Boom Boom HuckJam or making one of his numerous television appearances, skateboarding legend Tony Hawk is first and foremost an athlete. And athletes know the importance of good nutrition. However, most of Tony’s fans are boys ages 8 to 16 – not the most nutritionally conscious group around. So, Tony has joined forces with NBTY, Inc., a leading manufacturer of nutritional supplements and children’s vitamins, and created the Tony Hawk HuckJam brand of vitamins. These chewy “gummy” vitamins, shaped like miniature skateboard decks, skateboard wheels and Tony’s signature hawk skull, provide a good source of 11 vitamins and minerals, including Vitamin C, which bolsters the immune system*, and Vitamin B-12, a major factor in energy metabolism*.

It was nominated last year and didn’t get in, but this year the skateboard made it into the National Toy Hall of Fame. Joining it this year were the baby doll and the “stick.” Proponents of the booger and the “doodle” (As in “They can see my doodle!”) were upset, as can be imagined. Tony Hawk appeared in a prerecorded video at the induction ceremony. In his words skateboarding “promotes individualism … artistic expression and it’s also very athletic.” Also, it doesn’t make you go blind if you do it too much. – Thanks to Livmo and Sorenee for the tip. [Source: CNN]

Jon Favreau and Tony Hawk are on tonight’s episode of the Sundance Channel’s Iconoclasts show. If you haven’t seen it, two “iconoclasts” spend an hour talking to each other about the things that made them iconoclasts in first place, as well as completely unrelated matters. It’s a good show, though somewhat slow paced at times. If you are looking for something with a little more substance than your typical TV interview piece, Iconoclasts is the place to get it. The show airs tonight on the Sundance Channel at 10p E/P time zone. Video clips after the jump.

Success Magazine did a short piece on Tony Hawk. Chairman of the Board Maybe the print version includes skate photos. I could drop by a dentist’s office and check the waiting room.

The Tony Hawk Foundation is auctioning off a custom Jeep to raise money for… skateparks! this is for big spenders only. – Thanks to Sarib Singh Khalsa for the tip.

We mentioned Tom Fain in a piece about the defunct Skatepark Magazine since he was on the cover posing with his eight wheeled skateboard under the caption “Why every community could use a Tom Fain.” and I made the joke “Really? Every community could use a guy who is seemingly completely out of touch with skateboarding culture?” because he was on an 8 wheeler, and most kids can’t relate to a board that is wider than 8 inches, let alone an eight wheeler from the 70’s. Well Tom eventually saw the post and wrote to me. He’s got a good sense of humor and wasn’t annoyed by the post at all. He sent in a bunch of pictures of him not being out of touch with skateboarding culture, as well as some scans of the article about him in Skatepark magazine. Tom has a web site devoted to his ministry and skateboarding called SAP Skateboards if you are interested.