What’s the deal with naming it Nike SB? I mean, do we ride skate boards or skateboards? Even if you have a beef with Nike getting back into skateboarding, you have to admit they have always done their commercials right, starting with the famous “what if we treated all athletes they way we treat skateboarders” series. Actually, I should have posted those first, but this newer ad is almost equally as good. I’m including Nike SB in this series because Nike is primarily a company that is not skateboarding centric. Catch the commercial and a behind the scenes vid after the jump. [Source: Brettner.com]

Yesterday we did Australia, so today we’re in Europe with Pierre Andre, the other, other freestyler. This is a commercial for a French yogurt drink called Yop. If it were English, it would have been appropriate to call it Fop, considering the fashion and demeanor of freestyle in the 80’s. The highlight of this commercial is the Primo slide, Primo being the other, other, other freestyler. More Pierre Andre love after the jump.

Short, sweet, and to the point. This is a commercial for the Sun Herald newspaper. Which one? Well, it’s not the one in Mississippi or Florida, so that leaves the one in Australia. Heck of a nice backside 180 ollie. Catch the commercial after the jump.

Here’s a short commercial for the free paper LA Weekly. LA Weekly is giving a nod to skateboarding culture without resorting to the easy way out with Extremeâ„¢ stereotypes. That’s what you’d expect with a “hip” paper. Appears to be shot on super 8 and looks authentic. Hmm… I wonder who made this. Sound familiar? Watch the video after the jump.

Coca-Cola Road Trip: I think this aired in the summer of 2006. In the story line, some kids get bored building their miniramp so they go on a road trip to find some full pipes in the desert. They skate for five minutes and get kicked out. Someone did some cultural research, throwing in terms like “desert water project” and having full pipes in the first place, except the pipes are small and metal. The punch line is “At least someone got to skate.” Gee, maybe if you hadn’t brought seven guys to the session in the middle of the day it wouldn’t have been a problem. These kids need to learn about stealth. All in all though, a fairly innocuous effort. Catch the video after the jump.

A lot of commercials featuring skateboarders have been popping up lately. Yesterday I posted the CarMax advert, so starting today I’m going to see how long I can keep it going. Nissan has a fetish for skateboards. Here’s a commercial featuring Danny Way for another Nissan vehicle.

I’m not sure if this commercial is even airing or not, but thanks to the Interwebs, here it is. There’s nothing funnier than an age-inappropriate person on a skateboard, with the possible exception of a football to the groin. Catch the video after the jump

Looks like it’s a video post kind of day. This is probably the best car-as-skateboard, ahem, in-car-nation I’ve ever seen. Check out this spot for the Nissan Qashqai. “WTF is a Qashqai?” you ask? Well its a Turkic-speaking tribal confederation of clans in Iran. I guess that explains why they don’t sell it in the United Sates… And here I thought it was Icelandic. This post is labeled “Part 2” but I’ve skipped a car commercial or two. There’s another commercial with some sort of creature using a car as a skateboard but I can’t recall what for. I think I might even have it taped somewhere. The best part of this commercial? The wall ride! Watch it after the jump.

Siriusly (har har) I can’t tell if this is a commercial for Jeep or Sirius Satellite Radio. The gist of it is if you buy some kind of Jeep they throw in the Sirius service for free. It’s a mildly amusing commercial. If anyone still needs it, it’s proof that skateboarding has been assimilated into popular culture. Watch the video and see it dissected after the jump.

FedEx, Gatorade Propel, and Levis Dockers all have commercials currently airing using skateboards. They range from pretty good to average. Decode my cryptic title with video links and commentary after the jump.