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Category Archive: Commercials

Ryan Sheckler Proactiv

The Ryan Sheckler locomotive powers on

Is this from a new TV show? Some sort of celebrity scandal? Is he the real father of Jamie Lynn Spears’ baby? Has he converted to Scientology? Are those pearl earrings he’s wearing? What new product is he shilling? Enquiring minds want to know, and you won’t be disappointed. [Source: auggiedawg on Sleestak]

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Cisco Networks

Cisco kid. Where’s Pancho?

I got a tip about this Cisco advert and managed to catch it on my DVR without realizing it, but I accidentally deleted it before I could digitize it. I was waiting to catch it again but it seems like it only aired on one week. Cisco commercials show up, but it’s always a different one. Since then, discussions have popped up all over. So I finally decided to pull it of the Cisco web site. There are additional spots that didn’t air on TV. I’ve put them all together in one vid so you don’t need to wait through the intermissions. Where to start on this… it’s too easy. The main thing they are trying to sell is the fact that with Cisco Networks you can be in touch with everyone on a project almost instantly, no matter where they are. Ironically, the ad agency who put his together couldn’t have been more out of touch with skateboarding culture or history. – Thanks to Tracy Sigler and Paige for the tip.

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Skateboarding in TV commercials

Commercial two-fer

What is that sassy wench trying to tell you? Isn’t it already completely obvious that hot chicks collect skateboards and eat cheeseburgers? Sometimes a skateboard can be the central element of a commercial, but more and more they are becoming just a small part of a bigger concept, getting lumped in the background with a bunch of hobbies whereas they used to be more of a crazy radical lifestyle commentary. So here’s two currently running commercials that feature skateboarding, one from Gatorade and one from McDonalds.

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Nike Skateboarding adverts

Nike SB, take one.

Whatever your stance on Nike’s presence in the skateboarding industry, you’ve got to hand it to them for the commercials they made and actually aired on broadcast TV the first time around. They are great from a skating and an advertising perspective. I’ve been trying to get ahold of these and post them, but someone else has already done all the work, so why reinvent the wheel? My personal favorite is the running one because it brings back the times when people literally thought you were a freak if you were over 12 and still skateboarding on a public sidewalk. Of course now you’re a freak if you are over 30 and the hassle often comes the skaters instead of the non-skating public. So you can still be a rebel and participate in one of the world’s most popular sports. [Source: Transworld beat me to it.]

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Israeli energy bar

Extreme Hanukkah

What about all the skateboarding Jews? We just don’t see Hanukka skateboarding marketing tie ins like we do with Christmas. Jew, Gentile, regular, goofy… it’s all the same. I don’t even know when Hanukkah is, it’s probably over already. Here’s an Israeli TV commercial for what looks like an exploding energy bar that blatantly rips off the Girl Yeah Right! video. Who knows, Maybe Spike Jonze directed this one too.

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Babybel Cheese commercial

Extreme Cheese at the skatepark

This commercial for Babybel Cheese has a lot of incidental skating in the background, designed to make you think the location is a skatepark. In the enlarged stills it’s very apparent that it’s just a public plaza with a few ramps thrown in to enhance the illusion. The dead giveaway is the full loop track at the top of the steps.

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M&M's skateboarding

Melts in your mouth, not in the bowl

Really, this still image of Mr Orange (?) is about all you need to see from the M&M’s commercial that is still airing, unless you are wondering what Paul Weller would look like if he was a candy coated chocolate that came to life. And it’s vintage The The in the soundtrack. Speaking of the Jam, did you know Bruce Foxton and Rick Buckler are touring without Weller as the appropriately titled From the Jam? Now that’s brutal honesty for you! I don’t know where/what/when Weller replacement Russell Hastings is from, but he looks the part and the reviews are good. Coming to North America and Japan in 2008.

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Stouffers Pizza Bread commercial

Stouffer your face

Since most of our readers are likely stuffing thier faces today, here’s a Stouffer Pizza Bread commercial circa 2002 that features a fresh faced young man who likes to walk around his kitchen fully padded up. The producers probably made sure the kid was wearing full safety gear for liability purposes or at least to set a good example. I guess they overlooked the part about skating down the middle of the street while trying to balance and eat a giant wad of pizza bread. Anybody know who this kid is?

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Allissa Milano and Colin McKay

Alyssa Milano and Colin McKay

Alyssa Milano and Colin McKay for 1 800 Collect circa 2002, captured on glorious VHS (how barbaric!) and transferred to mini DV. Now it’s on YouTube, the VHS equivalent… Who is the other guy? Shouldn’t be too hard to figure out, I mean how many black vert skaters are out there? Memorable quote: “You could remember that doing a goofy footed double fakie ollie grind.” Also features the obligatory I’m trying something crazy and I’m going to wipe out. Oh well, beats Carrot Top any day.

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Cocoa Pebbles commercial with Barney skateboarding

Uh.. Barney skateboarding.

I caught this Cocoa Pebbles commercial with Barney skateboarding by accident. The transmission switched to another commercial before this one was actually finished, but I got most of it. If anybody has the full version, please let me know, because there isn’t enough coverage of Barneys skateboarding…

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  • Szin napalm: My girl has one of these and I put some monster truck style offrad wheels on it the thing is beast. I'm trying to get her to put longboard trucks on it like these reverse style 😀 I got...
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  • Lee: Like Jason already said, the Conquering Warrior was a real complete and it was also my first proper skateboard (I don't consider it my first proper pro board). It was sold in sporting goods stores in ...
  • Ciaran gallagher: Friend me on Facebook Ciaran Gallagher Long Beach I will give you more info. Just seen message...
  • wes: I have a few of these....
  • Kilwag: Well this is funny. I while digging through my basement getting ready for a skate swap, I discovered I already had this game, buried in sea of plastic tubs filled with skate toy ephemera....
  • SEAN GOFF: Thats amazing...
  • Sandokanpedro: Salve ,anche io posseggo le due versioni.... imbullonati e l'altro perni fusi di Il primo nero con adesivo ed era accessoriato con ruote long ,recuperate le sue originali adesso è completo. L'altro...
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  • Dan: I realize this is a couple years old now, but I really wanna watch this video again. Any chance you can make the YouTube video public again and share the joy?...
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  • Ken: This is a great write up about Surf MC’s. Totally terrible. Wow. I don’t remember them in the 80s, but I grabbed the Surf or Die 12” single from Goodwill the other day. I may file a law suit aga...
  • Maria: This was my Dads company!!! He started it in our garage in Del Mar. I was 14 at the time. Thought I was the shit when we’d go to the competitions!...
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  • Steve: The top of the range Skuda La did get a review in Skateboarder Mag back in the day...
  • Rick Akiyama: They don't mention that they made 2 sizes of the variflex connection skateboard trucks. One is a¹ 5" hangar with an 8" axle and the other is a wider 6" hanger with an 9" axle I own both sizes...
  • Jan Haviney: I have a Bahne Banshee skateboard that I have had since the early 2000s. It's brand new, never used, still wrapped in cellophane and has the tags on it. I'd like to sell it... don't know it's worth o...
  • Marlee: Can it be taken apart...
  • Oscar: Hey! Amazing ilustrations, thanks so much I was have skate blue color with stamp in they Center of table of STP (lubricant), have a Big wheel 3" inch Continental. What model was? For You time a...
  • Seth: This is dope af. The crest/coat of arms really elevates the whole affair. 🧐...
  • Some Bullshit AI Spam: I totally get the regret of selling something you’ve had for a while, especially when it's a piece of skateboard history. The unique packaging of the Sidewinder Wheels must’ve been a hit—it's am...
  • Warren D Robinson: I had the black board (above) when I lived in Germany in 1978....
  • Michael Harris: I used to skate the slopes of Heathcote High school and saw the movie which I was in !...
  • Ivan Higgs: I have an original Ultra Flex board. It is 100% complete and still in great shape. We bought our house 8 years ago, and i found it when we were cleaning underneath the stairs. There was a hidden area...
  • Kilwag: Holy cow, amazing collection. Are those all yours?...
  • Gary: I’ve got a couple of the native skateboards on my instagram page @planksforlooking . The Bakersfield address and business name are still visible but most all the graphic has worn off on both boards...
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    Category Archive: Commercials