Skateboard! #10
91 adverts from Skateboard! magazine #10 ( June 1978 ) brings the total vintage skateboarding magazine adverts in the gallery up to 801! Skateboard! was a UK publication and as such, features some distinctly British ads, companies and slang in addition to the the usual fare from the USA. Half the ads seem to brag about products made in in England, while the other brags bout being made in the USA. Did you know helmets were sometimes called “Bump Hats?” Now you do. Someone in ad sales gave Uniroyal Corp. the hard sell, because they took out two, 2-page spreads in this issue. Check out the gallery.