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Skate and Annoy: Daily

Tony Hawk Says: Superior Absorption!

No, it’s not Tony Hawk in a Depend commercial, if only… Can you imagine? “When you need Extreme®! bladder control…” Nope. It’s just a couple commercials for Qnol health supplements. The commercials are short and to the point, with very little skateboarding. Both shot on location in his warehouse. The marketing materials are amusing in that they quote Tony’s lines from the commercials as if they were casual statements of his and not a script written for him.

Tony serving up Qnol products on a platter.

The image below is from “Tony’s Favorites” collection the Knoll web site. In case you’re wondering, out of the 28 products listed on their web site, 14 of them are Tony’s favorites!

The Turmeric commercial actually features some skateboarding, probably the easiest stunts he’s ever had to shoot. It opens with an innocuous bail sequence. You have to assume that was was intentional, to show that he wipes out and thus needs healthy supplements to recover. A proper slam was probably deemed too upsetting for the viewing audience.

They make additives for stiff joints, but what about stiff screen presence? I kid!

Superior absorption!

Getting ready to drop in…

Oh no! Watch out for those bottles!! (Don’t worry, the folks in motion graphics moved them out of the way…)

Tony didn’t even have to change out of his street clothes for this CoQ10 spot.

Who is this guy? Who is this aimed at? Old skateboarders or old people whose grandkids skateboard?

One day these commercials will disappear from the internet, perhaps when Skynet becomes self aware, perhaps when the marketing agreement expires… Until then, enjoy!

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