Levis wants in on skateboarding. They’ve got a skateboarding collection, a collaboration with Thrasher, and a half baked campaign called Make Your Mark or possibly What’s your approach that features Natas Kaupas. I’ve got nothing against Levi’s. It’s a privately owned company that still makes (a small percentage) some clothing in the USA. Their sweatshop labor controversy is well behind them. They’ve used the Clash in commercials, why not Natas? OK, I do have a beef. If you’re going to post an “interview” with Natas, at least make sure it has a little substance. If you check out the accompanying video, it makes even less sense. I hear him talking, but it’s all chopped up, and in the end it’s like he’s not saying anything.
What’s Your Approach? #MakeOurMark (With Natas)
http://youtu.be/uRTAjg7GzkU
Levi’s Launches Skateboarding Collection
http://youtu.be/BJtqPE_xLCs
Levi’s Skateboarding in India
http://youtu.be/l0C0A9vCInc
6 comments
ScottO
GrrrAnimal Sk8 Gear is next.
ScottO
who cares. i’ve always worn 501s and always will. THE best skate pants ever (except for the rivets….they do leave a good scar though)
talentlessquitter
Nice title.http://youtu.be/EPbboFbUly4
Lame
Levi’s can go PISS up a rope. Levi’s can go Pound Sand. Phuck that company!!! Pakistani made fkn Levi’s. I’m wearing them right now but I think I’m throwing down on dickies, or carthart, or wrangler before Levi’s ever again
Prickly Pete
Ugh! Levis, Thrasher and cheeseburgers in India. This is why I wear $25 Lee jeans, read Juice, and should be a vegetarian.
the nail
We need GVK part two NOOOOOOOWWWWWW!