Energy Drinks and Helmets Required umbrella
Salon.com has an article on why ESPN’s efforts birng the X Games to a worldwide audience aren’t as successful as they’d like. Are the unsuccessful? I’m not sure. Are you paying attention? That’s the main part of the article.
Essentially, what ESPN seems to miss, is that that the statement “I am a skateboarder” is a far different one than “I am a basketball player”.
The author Matt Reevy get’s it. There’s are a couple good quotes in there (like this post title) that sum it up pretty well. I guess my mission here at S&A is finished.
As Euro, I think Xganes were the first footage of US skaters I saw. ( Skatevideos costing like 40 to 60 dollars at the time)
Do they have teams in street league? Maybe they need teams and maybe some territorial attitude to get a TV audience riled up. I might have taken a trip to skate that ramp next to the waterfall, but to watch people skate? Who was he thinking was supposed to care? The sports fan?
Hey kilwag, glad you read the article and dug it enough to repost!
Extremely interesting article