Skateboards in Commercials: FedEx, Levis, Gatorade

Levis wants you to skate. FedEx, not so much.

FedEx, Gatorade Propel, and Levis Dockers all have commercials currently airing using skateboards. They range from pretty good to average. Decode my cryptic title with video links and commentary after the jump.

Hanes advert

Look Who We’re Fleecing Now

Skateboard Champions. Flying is in style. Fun Colors and designs that let your kids show off their own personal look (as long as someone else has already pre-manufactured it.) That kid looks like a sassy Ryan Sheckler, and the little girl holding the skateboard has a head start on a beer gut.

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Powell clothing available at. . . . Nordstroms????

I quote from the press release: “In the 80’s there was no bigger skateboard company than Powell Peralta. . . . One of the key factors to Powell’s dominance as a skateboard powerhouse were the ground-breaking graphics. Using extremely dark and detailed hand drawn image of skulls, snakes and dragons, PP was the first skate/street […]

Maxtor Skateboard

Sex and Skateboards Sell Hard Drives

Maxtor makes hard drives. Kids these days with their Myspaces and digital cameras and the pirate MP3s need a place to store all their Interweb desktops. Maxtor thinks they can sell them a networked storage drive. They’ve created a web site with a fake family to show off the product. The daughter’s name is Tirin, […]

Tobacco is Wacko ad with a skateboard

Tobacco is Wacko!

If there’s anything that says teenager, it’s a skateboard right? As part of the settlements levied against the tobacco industry they have been forced to spend money to prevent teens from using tabacco. They are all prettty half-hearted efforts like this advert. They act like it’s something that just isn’t good for you only if […]

Honda Ad preview

Honda Says: Skateboards are for Hippies

A couple of years back Honda had an ad compaign for their low emissions and fuel efficient cars. I think it predates the Hybrid Civics actually. Somewhere I have the pages which might have a date. Right now all I can find is the scans which have a creation date of 4-28-00.