Category Archive: Back In The Day

Small Beating Skateboards - Chad Jackson

The Small Beatings will continue…

Chad Jackson had skateboard company in the late 80’s and early 90’s called Small Beating. Actually, before that he ran a company called Swindle Skateboards. Chad was an am for Blockhead, Santa Cruz and Zorlac before becoming an early employee/friend of Foundation. Does that logo look familiar? He later had some bad blood with Swank (See Big Brother, September 1998) and he went out on his own again. We all know how good the 90’s were to vert skaters, so you can guess how that turned out. Time heals all wounds, or at least leaves an ugly scar. Chad has resurrected Small Beating Skateboards with some new product and a web site filled with Small Beating nostalgia, and nostalgia for an age yet to come. The blazing Michael Goetz photo at the top right is Chad atomizing the hand poured coping on the crazy Small Beating indoor ramp. You can see more of those shots over at The Skateboard Archives. – Thanks to Sea Cliff Vert Ramp for the tip.

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1965 Skateboard Championships on ABC

1965 American Skateboard Championships

We’ve posted about this ABC footage before, but the short clip has since been pulled from YouTube. This instance from Google Video is almost a half hour long, and still doesn’t include the other footage. The actual footage is kind of hard to sit through, but the real gem is the audio track. When you get bored watching it, just leave it running in the background so you can listen to the commentary. It’s interesting to note that most of the “champions” are 12-14 years old. There really isn’t any way to tell from the Google page who uploaded this footage, although there are a lot of Burning Flag Press clips on there from the same user, which would lead me to believe it was either Friedman, or a big fan. – Thanks to K.C. for the tip.

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Capitola Classic skateboard race revival

Capitola Classic to live again?

We’re checking in again on the status of the revival of the Capitola Classic. The idea has gained some momentum, but with the tanking of the economy, organizers aren’t sure how well the event would be attended, or even of what type of event to hold. It looks like the city is tentatively on board though. The Capitola Classic was be one of the premier downhill events of the 70’s and late 80’s, probably second only to Signal Hill. (Ok, I have to cop to pure speculation here, having never attended either event…) The Capitola Classic also has the recognition of being one of the first “streetsyle” contests. I have to guess the event would be well attended. Economy woes? Those downhill and slalom guys live in their own bubble anyway. I guess Maryhill is the Capitola Classic of today, but I think the downhill community would get behind the event at least once. And who knows, maybe even Thrasher would get behind it once more for Fausto’s sake. The image at top is from the October 1981 issue of Thrasher. You can get Capitola Classic updates on Twitter. While we’re doing downhill, you can listen to/read this NPR story…

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Bootleg Powell boards from Brazil

The Powell board you never saw

This is a closeup of a bootleg Powell Peralta deck with a Per Welinder themed graphic on the bottom. If that’s not enough, it has a Tony Hawk graphic on the top. It’s from an old 80’s Brazilian skateboard magazine sent in by Luciano Fleck Peixoto. It’s funny that the bootleggers thought they had to improve on the originals. Thanks to Luciano for sending this in. Check out his new skateboard company called Yerbah.

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Iron Cross Skateboards

Iron Cross Skateboards reborn

Matt Kline tipped me off that the Godoy brothers venture once known as Iron Cross Skateboards lives again. If I had to guess, it would be a safe bet to say these decks were being manufactured by Factory 13. In case you were wondering what happened to the old Iron Cross, you can read a 2001 interview we did with Art and Steve Godoy that we didn’t get around publishing until 2003. I guess I’ll have to add a postscript or two to the Story of Iron Cross Skateboards. ( Updated link ) If you’d prefer not to dwell on the past, check out their new web site.

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Rocky and Bullwinkle in a Cheerios advert

Hey Rocky, watch me pull a rabbit out of my hat.

In high school I loved Rocky and Bullwinkle. I still do, but I used wake up on school days an hour earlier than I had to, just so I could watch reruns of a cartoon that was already almost 20 years old. The show ran in various formats on network TV from 1959-1973, even though the production stopped in 1964. Syndication followed later. The General Mills corporation was the main sponsor, so it’s no surprise that they used Rocky and Bullwinkle in some advertising. This is from a full page ad from an unnamed comic book that allegedly ran in 1966.

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venture trucks ad on vert is dead

Venture innovated

What’s wit these companies that start with “V?” After posting about the first ever symmetrical board that was made by Vision, I came across this post on Vert is Dead about the evolution of the new truck hole pattern. Ocean Howell may have been the first guy to drill his own baseplates, and Venture was apparently the first truck company to offer it as a stock option. I guess everyone else just copied them. Does anyone know who the first board company was to offer the new, smaller mounting pattern? One thing I’d like to know is how did the industry standardize on the first pattern? If you’ve never seen some old trucks from the early 70’s, they all had their own mounting patterns. Boards came undrilled, and you could buy special guide to help drill them straight. Was there some sort of round table meeting with the big truck companies, or did the board manufacturers drive that decision. Were there arguments and hold outs? Some of the plastic boards had multiple mounting holes molded into them, as if they wanted to be be able to mount trucks from different manufacturers in case a supplier had problems.

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skatecultura

SkateCultura of Brasil

SKATECULTURA is from Brazil, and it documents vintage skateboarding through multiple decades, from a Brazilian perspective. There’s also a little of the current scene sprinkled in there, with an emphasis on Brasil’s most famous skateboarding export, Bob Burnquist. It looks like there was a slew Brazilian skate magazines at one time, some of them looked pretty sophisticated. Clockwise from the top left: A special Tony Hawk poster edition of Overall. Revista Yeah #1, Overall#15, Yeah Skarte #1, and Overall #13. There other magazines like Tribo with adverts for skate shoes you’ve never heard of like Qix, and skateboard companies like Torlay.

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Vision skateboards V6 Concave

Vision Innovated

This advert for Vision skateboards V6 concave came from the 1989 July issue of Thrasher. It’s hard to tell from the tone of the advert in this time period whether or not they were being facetious. It’s essentially the precursor to today’s modern popsicle boards, only they took it a little bit further. The ad copy says it’s completely symmetrical and evenly balanced. How is it that Vision could have been a good three or so years ahead of the curve and still manage to disappear by the time everyone caught up?

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The Native - surfboard graphic by Aaron Loyd

The Native

This is an old decal, you know, the kind you put in water and slide it off onto a plastic model. I found it on eBay, but there wasn’t any information on it other than “vintage”. I would have guessed 60’s but The name Aaron Loyd turned up a surfboard shaper who was in business in Pismo beach in the early 70’s. Whenever it was, it’s pretty obvious this came from a different time. I don’t think this type of racial stereotype would fly nowadays. Loyd Surf is now a father-son operation. I’ve got an email into them to see if that was the case, and maybe find out a little more.

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Skate and Annoy: Daily

Recent Comments

  • Eddie: Found this in 2026, so I recently acquired this gonz first model board through an uncle that got it at a thrift. I knew it was old but needed the verification and this article helped me out a lot. Kne...
  • Ashley Harris: I'd like a free catalog please...
  • Szin napalm: My girl has one of these and I put some monster truck style offrad wheels on it the thing is beast. I'm trying to get her to put longboard trucks on it like these reverse style 😀 I got...
  • Matt Be: Those were great starter boards. So many kids got one after graduating from the plastic banana boards. After wearing out the Executioner, it was time for a "Pro" board....
  • Kilwag: Thanks for the update....
  • iDL: Silverstar was a subsidiary of Nicotine Wheels/East Coat Urethane. Originally Ricky Oyola set up Illuminati as a subsidiary of Zoo York but had to close the company due to an existing copyright on ...
  • Matt O'Connell: Turtles was near my house, got demolished in 98 or 99. My friends and I were the last to skate it with Charlie Wilkins and Vinnie Ponte, next day it was demolished after an insane session. Last peop...
  • Kilwag: You're going to love this - the original packaging: https://skateandannoy.com/blog/2014/06/long-rider-mania/...
  • Muppy: 2026 and I’m looking at one in my new band prac room right now. Cheers for this info guys!...
  • J.C.Hoogendijk: was my first deck 40 years ago...
  • Lee: Like Jason already said, the Conquering Warrior was a real complete and it was also my first proper skateboard (I don't consider it my first proper pro board). It was sold in sporting goods stores in ...
  • Ciaran gallagher: Friend me on Facebook Ciaran Gallagher Long Beach I will give you more info. Just seen message...
  • wes: I have a few of these....
  • Kilwag: Well this is funny. I while digging through my basement getting ready for a skate swap, I discovered I already had this game, buried in sea of plastic tubs filled with skate toy ephemera....
  • SEAN GOFF: Thats amazing...
  • Sandokanpedro: Salve ,anche io posseggo le due versioni.... imbullonati e l'altro perni fusi di Il primo nero con adesivo ed era accessoriato con ruote long ,recuperate le sue originali adesso è completo. L'altro...
  • Kilwag: Sorry, it's not our video. looks like it has been removed....
  • Dan: I realize this is a couple years old now, but I really wanna watch this video again. Any chance you can make the YouTube video public again and share the joy?...
  • Seth: These are dope af....
  • Ken: This is a great write up about Surf MC’s. Totally terrible. Wow. I don’t remember them in the 80s, but I grabbed the Surf or Die 12” single from Goodwill the other day. I may file a law suit aga...
  • Maria: This was my Dads company!!! He started it in our garage in Del Mar. I was 14 at the time. Thought I was the shit when we’d go to the competitions!...
  • Harry Rivenburgh: I have one. Contact me if you're still interested...
  • Steve: The top of the range Skuda La did get a review in Skateboarder Mag back in the day...
  • Rick Akiyama: They don't mention that they made 2 sizes of the variflex connection skateboard trucks. One is a¹ 5" hangar with an 8" axle and the other is a wider 6" hanger with an 9" axle I own both sizes...
  • Jan Haviney: I have a Bahne Banshee skateboard that I have had since the early 2000s. It's brand new, never used, still wrapped in cellophane and has the tags on it. I'd like to sell it... don't know it's worth o...
  • Marlee: Can it be taken apart...
  • Oscar: Hey! Amazing ilustrations, thanks so much I was have skate blue color with stamp in they Center of table of STP (lubricant), have a Big wheel 3" inch Continental. What model was? For You time a...
  • Seth: This is dope af. The crest/coat of arms really elevates the whole affair. 🧐...
  • Some Bullshit AI Spam: I totally get the regret of selling something you’ve had for a while, especially when it's a piece of skateboard history. The unique packaging of the Sidewinder Wheels must’ve been a hit—it's am...
  • Warren D Robinson: I had the black board (above) when I lived in Germany in 1978....
  • Michael Harris: I used to skate the slopes of Heathcote High school and saw the movie which I was in !...
  • Ivan Higgs: I have an original Ultra Flex board. It is 100% complete and still in great shape. We bought our house 8 years ago, and i found it when we were cleaning underneath the stairs. There was a hidden area...
  • Kilwag: Holy cow, amazing collection. Are those all yours?...
  • Gary: I’ve got a couple of the native skateboards on my instagram page @planksforlooking . The Bakersfield address and business name are still visible but most all the graphic has worn off on both boards...
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    Category Archive: Back In The Day