Maple Timber
Last year’s promo must have been a hit, becasue they upped it from the first 2000 to the first 5000 fans in the park who got a free Portland Timbers skateboard. I have to tell you I thought our mayor was a bit looney pushing for a major league soccer team in our town. I hold soccer in about as much entertainment esteem as the Onion does, and I figured it would flop, but boy was I wrong. Games are regularly sold out and the fans are rabid. I heard last year’s board was not really the same size as an actual skateboard, more like a toy hand board. I’m still a little bit confused by this cross promotion. Makes about as much sense as a skateboarder printed on a frisbee, or Air Grip brand flying disk as it were. But damn it all if I don’t want to jump on the bandwagon and go see a game, cause I do.
[Photo: Portland Timbers] - Thanks to Greg for the tip.
Posted by: on August 25th, 2011
More posts by kilwag
Categories: Annoy, Media Watch, Music Videos
Tags: Marketing, mutant sports, Soccer, Some Product, sports crossover
