hybrid

Hybrid Snow-Skate

This is sort of, one of the more interesting ways companies spend money building fun things to try to make you more inclined to buy their products that are unrelated to skateboarding. It’s not the best one from Mountain Dew, but the Super Snake hybrid snowboard / skateboard course looks fun enough. It’s mostly just […]

17-monstergirls

Monster Energy Supports Women’s Pro Street League

Seen above, the top three places in the first ever Street League Women’s Pro Division… What’s that? Oh, right. I guess those would more likely be some Monster Girls. I guess they don’t sponsor anyone in the women’s circuit, but hey, Nyjah Huston got 2nd. Photo from Monster’s press release regarding 2015 SLS Nike SB […]

baloon

My Beautiful Balloon

A miniramp suspended by a hot air balloon, the brainchild of Brazilian skateboarder Vanderley Arame, as seen in Cemporcento Skate magazine. Exclusive video after the jump. – Thanks to Giancarlo at Skate Cultura for the tip.

brawndo

Energy Drinks and Helmets Required umbrella

Salon.com has an article on why ESPN’s efforts birng the X Games to a worldwide audience aren’t as successful as they’d like. Are the unsuccessful? I’m not sure. Are you paying attention? That’s the main part of the article. Essentially, what ESPN seems to miss, is that that the statement “I am a skateboarder” is […]

redbull

News Flash:
Skateboarding no longer Extreme!™

I just saw this Red Bull commercial on TV sunday night, and couldn’t help but noticed they covered everything except the glring omission of skateboarding. I mean, they had down hill ice skating races for the love of Hosoi. I don’t know whether to laugh with joy or weep. Oh yeah, on second look, there […]

Random press photo

Hey, it’s Pierre Luc Gagnon at the X games in Los Angeles back in June. He won. I guess you should go buy some Monster Energy drink. Tune in next month for this month’s Street League results.

Coming out of the closet: UPDATED

That’s right S&A readers. I’m taking this opportunity to bravely throw off the shackles of oppression and let everyone know that I… Well, how do I put this? I like Ellen Degeneres. OK, her TV show doesn’t appeal to me but as a stand up performer and showbiz personality, I’m a fan of her. Ellen […]

12 year old lands 1080 with an asterisk

A few people have 900’s under their belts but the first kid to land a 1080 is 12 year old Tom Schaar (no relation to Steve Claar) who did the whole thing in front of a few people and not a televised sporting event packed with spectators. The asterisk comes from the fact that it […]

Errrr… Vroom?

This little bit of would be viral social marketing has been pretty heavy handed, the pr firm has been sending clumsy emails trying to grease the wheels before the event. The whole thing is just so awkward and forced, but here it is on Skate and Annoy, so it worked on some level. I know […]