DC Dumps Dyrdek


As part of QuikSilver’s bankruptcy restructuring, DC shoes is dropping Rob Dyrdek as well as it’s entire BMX team. For the longest time Dyrdek’s name has almost been synonymous with DC. Is it like Nike declining to deal with Michael Jordan? Is it interesting? What does that mean for skateboarding? Absolutely nothing.

[Source: Ride via Shop Eat Surf]


  1. david odk on January 14, 2016 - Reply

    The first DC shoes I ever saw here in Belgium were Dyrdek signature shoes, in 1995 or something. They looked pretty cool but they were also the most expensive shoes in the shop, so I had to buy Vans …

  2. Fossil Diver on January 15, 2016 - Reply

    He’s probably glad he can now wear something other than DC clothing for a change. If it was me I would apologize to my fans for being a pimp for DC and I would publicly burn all the clothing, etc that DC gave me. DC put their brand on everything. They were almost as bad as KISS with all that marketing.

  3. Lard Bomb on January 20, 2016 - Reply

    He was their shoe designer not just a rider. Burton dumps alien workshop, alien goes away comes back….dc lost their core fan base decades ago when they had to be pac sun mannequins at the mall. Quicksilver really sucks worst wet suit I ever bought

  4. PixelFobia on January 21, 2016 - Reply

    Yeah, I feel like the core culture really moved away from DC a while back. I still remember when Dyrdek was ripping on the Alien team. His Photosynthesis part was good. My first “skate” shoes were Josh Kalis DC’s.

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