Closeup of a Mountain Dew ad circa 2001. Essentially a retread of the Nike’s “What if we treated all athletes…” campaign from 1997. Good idea, but still clumsy. “We can dream, can’t we?” No we can’t, because there is no “we” that you are implying. i’m not buying it for a second, (now third) pun. Slightly larger after the jump. I need the $16 it would cost, so it’s courtesy of photoshop.